Website for hair salons: online booking, price lists and fewer no-shows
Most people choose a hairdresser on their phone: they check photos, prices and the next free appointment, and then book or move on. A salon website has to answer those three questions quickly and take bookings around the clock, without the phone ringing during every cut.
Online booking by service and stylist
Let customers choose the service, the stylist and a time, with realistic durations for each treatment. Colour, cut and styling take different times; if the system knows them, the calendar stays realistic and gaps disappear. Confirmations and a reminder the day before reduce missed appointments.
A price list customers understand
In Germany, salons offering services to consumers must display a price list for their main services on the premises (§ 12 PAngV). Online, the same clarity helps: starting prices, what affects the final price, such as hair length, and what is included:
- Prices per service and hair length, as final prices including VAT.
- What is included: washing, blow-drying, care products.
- Surcharges for extra time or products, explained in advance.
- Prices for children, students or packages, if offered.
No-shows and cancellations
Set a clear cancellation rule, for example free cancellation up to 24 hours before, and show it before booking. A fee for missed appointments must be agreed in advance and should reflect the real loss. For long colour treatments, a deposit is often easier than chasing fees afterwards.
Photos, team and trust
Show real work: before-and-after photos, the salon and the team with their specialities. Photos of customers need their consent, ideally in writing with the channels named. Hairdressing is a licensed craft in Germany; mentioning the master craftsman qualification or your training standards builds trust.
Local search and costs
Customers search for “hairdresser” plus their district. A maintained Google Business Profile with a booking link, opening hours, photos and reviews brings the most enquiries; the website supports it with a page per main service, such as colour, cuts or bridal styling. A salon website with booking integration, a price list and service pages starts at €1,800 with us.
Frequently asked questions
- Which booking system should a salon use?
- One that knows your services, durations and stylists, sends reminders and offers a data processing agreement. We integrate the system you choose.
- Should prices be shown online?
- Yes, at least starting prices. They filter enquiries and build trust; surprises at the till cost reviews.
- Can customers book directly from Google?
- Many booking systems connect to Google's booking button. Check whether yours does; it shortens the path from search to appointment.
Sources
Tell us about your services, team and booking system. You will receive a page plan and a fixed price for your salon website.
Request a salon website